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Why DAU and New users in Unity Analytics much less then in Google Analytics?

Discussion in 'Unity Analytics' started by mrtrizer, Apr 2, 2021.

  1. mrtrizer

    mrtrizer

    Joined:
    Dec 30, 2015
    Posts:
    2
    My game is currently distributed only via GooglePlay. I use the free plan in Unity Analytics.

    In the same day in "New Users" metrics I have:
    - Google Play dashboard: 6300 users
    - Google Analytics: 9655 users (some might download the game from other sources)
    - Unity Analytics: 577 users

    Why might this happen? Thank you!
     
  2. JeffDUnity3D

    JeffDUnity3D

    Joined:
    May 2, 2017
    Posts:
    14,446
    You will want to stay with one source of data and look for relative day-to-day differences. The values will never match. Google counts downloads, we count only those users that actually launch the game.