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Official Update your privacy policy - Google removing games from store

Discussion in 'Unity Ads' started by mikaisomaa, Sep 21, 2018.

  1. mikaisomaa

    mikaisomaa

    Unity Technologies

    Joined:
    Sep 14, 2015
    Posts:
    308
    We have recently been made aware of some changes to Google's Developer Distribution Agreement that will affect our Unity Ads publishers.

    The changes affect all games that collect the Google Advertiser ID (GAID) for showing ads to users. This means that our publishers who haven't recently updated their privacy policy (since the introduction of new GDPR laws), in both the Google Play Console and their applications, run the risk of having their game removed from the store. New games should not be affected as they are now made to comply to these requirements upon adding them to the store.

    You can resolve this by linking to / copying our privacy policy in the Google Ads console, and stating to Google support that the Unity Ads interface presents the players with a privacy policy and a dialogue for opting out from personalised ad targeting.

    Links:
    https://unity3d.com/legal/privacy-policy
    https://play.google.com/about/developer-distribution-agreement.html
     
    ihgyug, Mauri and ClaireO like this.
  2. Meepo0

    Meepo0

    Joined:
    Nov 24, 2017
    Posts:
    10
    @mikaisomaa Sorry but can you tell me how do i link the privacy policy to Google ads console. I am new to this
    Thank You in advance :)
     
  3. mikaisomaa

    mikaisomaa

    Unity Technologies

    Joined:
    Sep 14, 2015
    Posts:
    308
    Hi,

    I've understood some people copied and pasted relevant parts of our privacy policy there directly. I'll confirm this next week from the team.
     
  4. Zwiebel

    Zwiebel

    Joined:
    Jul 23, 2013
    Posts:
    45
    What does it exactly means? When I uploaded application to Play Store (about a month ago) I have added my privacy policy link to the appropriate field. In it I have stated that my applications may use Unity ads and linked your policy's site in it (as I understood, GDPR needs this). As far as I know this has been required for a long time (at least since GDPR) and I didn't got any notification of an updated agreement.

    Do you mean the Play Store Developer console (where I upload the applications) under Google Ads console? Maybe it is a dumb question, but I should only contact support if there is a problem with my application listing, yes?

    Is it really a "new" thing and I missed something or is it only about the need of a privacy policy on the application's page?
     
  5. technicat

    technicat

    Joined:
    Nov 22, 2006
    Posts:
    1,248
    @Zwiebel This is recent enforcement by Google. In the past week, I received several emails indicating an app has been unpublished, with this explanation:

    "Issue: Violation of Usage of Android Advertising ID policy and section 4.8 of the Developer Distribution Agreement

    Google Play requires developers to provide a valid privacy policy when the app requests or handles sensitive user or device information. We’ve identified that your app collects and transmits the Android advertising identifier, which is subject to a privacy policy requirement. If your app collects the Android advertising ID, you must provide a valid privacy policy in both the designated field in the Play Console, and from within the app."

    These are all apps using Unity Ads. My apps that link to the Unity privacy policy in the store listing (if I remember correctly, the field is at the bottom of the Store Listing section in the Play Console) and also display a Privacy Policy button in-game using the Unity privacy plugin are fine.
     
  6. technicat

    technicat

    Joined:
    Nov 22, 2006
    Posts:
    1,248
    @Meepo0 Here's a screenshot of my privacy policy link in the Google Play Console
     

    Attached Files:

    esteban16108 likes this.
  7. Zwiebel

    Zwiebel

    Joined:
    Jul 23, 2013
    Posts:
    45
    Hmm... I thought it was a thing a few months ago too, but thanks for the explanation. :)
     
    technicat likes this.
  8. exzizt

    exzizt

    Joined:
    Sep 30, 2017
    Posts:
    31
    I'm having this issue as well for an app that is still in alpha testing. However, I am not using Unity ads but Admob. What privacy policy is adequate for this? Any help is appreciated.
     
  9. Callie-Zhu

    Callie-Zhu

    Unity Technologies

    Joined:
    Mar 2, 2016
    Posts:
    30
    Kindly please try this: https://app-privacy-policy-generator.firebaseapp.com/
     
    technicat likes this.
  10. nbg_yalta

    nbg_yalta

    Joined:
    Oct 3, 2012
    Posts:
    344
    What is Google Ads console, I haven't any, do you mean Google Play Console? If so what is my steps to resolve this? Should I paste https://unity3d.com/legal/privacy-policy link into Privacy Policy field in Store Listing tab of my app and send mail to google support, telling that the Unity Ads interface presents the players with a privacy policy and a dialogue for opting out from personalised ad targeting? Or should I just send a mail with telling this?
    Also I didnt see any dialogues for opting out, I'm using built in ads under services panel with Unity 2017.3, should I update or something?
    As I understood, publishing new apps with Unity Ads will not be exposed to this issue?
     
  11. Meepo0

    Meepo0

    Joined:
    Nov 24, 2017
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    10
    @mikaisomaa Hey is it okay to use the same privacy policy link of unity for apple app store privacy policy of my game?
    i have added an screenshot of it here.
     

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  12. Shayke

    Shayke

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    Dec 8, 2017
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    I feel like i am lost...
    I don't understand what i need to do.
    This is why my game has been removed: Issue: Violation of Deceptive Ads policy
    What exactly do i need to do? Someone please help me understand that.
    And why my other game is still on GooglePlay?
     
  13. Tym777

    Tym777

    Joined:
    Jan 16, 2014
    Posts:
    67
    So... Now Unity Ads are my problem.

    What the hell is "deceptive ads" if you use Unity Ads? Google play says they are.

    How will this be fixed but November?
     
  14. Tym777

    Tym777

    Joined:
    Jan 16, 2014
    Posts:
    67

    They don't want us making money!
     
  15. Suduckgames

    Suduckgames

    Joined:
    Nov 28, 2016
    Posts:
    110
    You say "and a dialogue for opting out from personalised ad targeting.". But you should give us access to tell the Unity Ads SDK that the user has opting out.

    The only way that I found is this

    https://www.assetstore.unity3d.com/en/?stay#!/content/118922

    Can you please confirm that this work with unity ads?
     
  16. Jasmine_Sun

    Jasmine_Sun

    Unity Technologies

    Joined:
    Aug 17, 2018
    Posts:
    2
    Hi Tym777,

    Could you send the problem you met to
    unityads-support@unity3d.com

    We'll look into it for you.
     
  17. Jasmine_Sun

    Jasmine_Sun

    Unity Technologies

    Joined:
    Aug 17, 2018
    Posts:
    2
  18. Margallo

    Margallo

    Joined:
    May 1, 2016
    Posts:
    3
    Hey guys this must be fix. Google is a god of game developer if we publish our app to them and we cannot do anything unless unity fix the GDPR compliance for unity ads.My google console account was terminated because i have 3 violations with the updated GDPR its really sad for me :(.
     
  19. Shayke

    Shayke

    Joined:
    Dec 8, 2017
    Posts:
    326
    Since when?
     
  20. Kinkladze11

    Kinkladze11

    Joined:
    Feb 25, 2015
    Posts:
    36
    I'm having a nightmare.....My game (which has been live for nearly a year), was suddenly removed last night. Google's e-mail said I needed a privacy policy so I added the Unity privacy link (higher up this thread). After re-submitting, rejected again but this time due to deceptive ads policy (I would assume Unity doesn't run these kinds of ads?). I tried re-submitting again but again refused but this time due to a metadata issue (my game is a space invaders style game) which I believe I corrected. After the last re-submission, I've gone back to a deceptive ads policy issue.

    I've appealed to Google but can anyone shed any light on what might be the best way forward? Thanks.
     
  21. Callie-Zhu

    Callie-Zhu

    Unity Technologies

    Joined:
    Mar 2, 2016
    Posts:
    30
    Could you please be more specific about the `3 violations with the updated GDPR`?
     
  22. Callie-Zhu

    Callie-Zhu

    Unity Technologies

    Joined:
    Mar 2, 2016
    Posts:
    30
    Could you please send an email to unityads-support@unity3d.com along with the exact reject response from Google Play?
     
  23. technicat

    technicat

    Joined:
    Nov 22, 2006
    Posts:
    1,248
    @Kinkladze11 The deceptive ads issue has been reported elsewhere, or at least here:

    https://forum.unity.com/threads/google-play-reject-because-of-ads-label.571891/

    As I mentioned in that thread, based on some of the rejection screenshots I’ve seen and the wording of the deceptive ad rule in Google’s guidelines, I suspect the fundamental issue is that a Unity Ads video may have no labelling that it’s a video, so Google may be complaining the screens in the video looks like it’s part of your game. In that thread, Unity (@rasmus-unity I think) suggests making sure every ad is invoked with a button that makes clear you’re going to see an ad. I’m also thinking about going back to banner ads.
     
  24. Moakles

    Moakles

    Joined:
    Feb 3, 2017
    Posts:
    1
    Now that the iOS app store requires a privacy policy url, can we use the Unity privacy policy link for that too?
     
  25. technicat

    technicat

    Joined:
    Nov 22, 2006
    Posts:
    1,248
    That’s’ what I do.
     
  26. Kinkladze11

    Kinkladze11

    Joined:
    Feb 25, 2015
    Posts:
    36
    Thanks for coming back to me. I got a response from Google. Basically my game had links to my other games that are live in the Play store, seems Google classify doing this as 'Deceptive' even though it's clear what the links are. Anyway, after removing them, game was republished. They didn't offer any explanation as to why I got several different violation messages.......