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Unity ID - Link a third-party app analytics provider and Google Ads

Discussion in 'Unity Analytics' started by clrmuthoni, Nov 27, 2018.

  1. clrmuthoni

    clrmuthoni

    Joined:
    Sep 12, 2018
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    4
    What should I enter as the provider’s ID to link Unity Analytics and Google Ads Account?

    Context: I want to set conversion based app events set up within Unity Analytics

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  2. JeffDUnity3D

    JeffDUnity3D

    Unity Technologies

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    2,758
    Can you share a screenshot of where you are being prompted for this information?
     
  3. clrmuthoni

    clrmuthoni

    Joined:
    Sep 12, 2018
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    Thank you Jeff. See attached.
     

    Attached Files:

  4. JeffDUnity3D

    JeffDUnity3D

    Unity Technologies

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    These do not look like Unity web pages, what website are you on? We don't provide Unity Analytics as a pluggable service.
     
  5. clrmuthoni

    clrmuthoni

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    Sep 12, 2018
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    Hi, this is on Google Ads. As indicated above, I want to link Google ads and Unity Analytics to track conversion of events defined in Unity. Is this what you say can't be done?
     
  6. JeffDUnity3D

    JeffDUnity3D

    Unity Technologies

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    That is correct. Are you using Google Ads in your game? Can you elaborate what you mean by conversion? Generally conversion means an impression followed by a click through that leads to an actual purchase (converted to a customer). If your game displayed a Coca-Coca ad for example, how would you know if they bought some? You can track Unity Ads in the Unity Dashboard. There is more information on Unity Ads here https://unityads.unity3d.com/help/unity/integration-guide-unity
     
  7. clrmuthoni

    clrmuthoni

    Joined:
    Sep 12, 2018
    Posts:
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    Yes I am using Google Ads. By conversion, I mean the users who get the app from seeing a Google Ad. We currently rate performance based on installations and want to change this to an event inside the application, events are defined in Unity. The aim is to change from tracking installations to tracking an event inside the app, like first level completed.
     
  8. JeffDUnity3D

    JeffDUnity3D

    Unity Technologies

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    Where do they see the Google Ad? Unless the ad is shown within a Unity app, we would not track it. We don't provide referrer or conversion tracking as you suggest. You can certainly track first level completed within your game using Unity Analytics, but we don't track where the game was installed from, only the OS version (Android users vs iOS users, for example)