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Official Unity Announces Intent to Join Forces with ironSource

Discussion in 'Announcements' started by LeonhardP, Jul 13, 2022.

  1. inSight01

    inSight01

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    Not sure you are aware but there is a C# plugin that allows you to use C# for Unreal.

    https://github.com/nxrighthere/UnrealCLR

    Would be great if it was natively supported but the plugin works very well.
     
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  2. whatbus2000

    whatbus2000

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  3. neoshaman

    neoshaman

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    I can't believe he ALSO insulted car maker, must be salty they weren't the market he thought he could get into, which is like why not studying the market in the first place! Even I as a non automotive enthusiast know about the clay figure, using that in that dismissive way is mightily ignorant and insulting. So he pour resources into solving a problem market didn't have, not solving a PAIN POINT? Seems like everything unity did since unity 5 happen... Bad management expectation! In both way...


    I mean lol even just a basic googling of that
    upload_2022-7-17_2-58-41.png

    AT LEAST Ironsource MAKE games through the acquisition of supersonic ... but now the type of game ...

    Unity need a Lisa Su!
     
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  4. Duende

    Duende

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    One more bad decision, and the company's CEO calling people who use their engine "F***ing idiots" doesn't help either.

    It's a shame, but this is getting worse and worse and it doesn't look like it's going to get better.
     
    joan_stark likes this.
  5. hippocoder

    hippocoder

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    Probably going to settle down. Hope I'm not Michael Fish with this forecast.

    It doesn't help Unity, it doesn't help the community to lambast the CEO. IMHO he has done a good job of making near term (if a decade is near term) profits for the board. That is his job! How he spoke in that interview, is how everyone speaks in certain businesses.

    It was a mistake to talk the same in public, but investors appreciate that kind of straightforward bullishness. As such I do not think that there's any merit trying to drag Unity across the coals. And as in the past I will step in if there's a direct attack on any individuals working at Unity.

    I do demand that Unity earn slightly less in the near term with a goal of attracting developer talent in the long term. This falls under the task of the board to execute and I expect them to do so. I believe it's called an investment in talent.

    Meanwhile John will be sent to the naughty boy's room and told to be quiet for at least a week! He does not work with developers so if anyone is to blame it will be the board, and the board will have learned from this going forward.

    I think it's best people draw a line here and continue making their games. I know I am.

    Many top creative developers that were a magnet for others have left. Ghost of a Tail and other developers are stars from the movie industry and it is a loss, and will have profound long term knock-on effects. It took Unity many years to convince creatives that Unreal wasn't the only way to shine. Now that work begins anew and we should let Unity get on with that work.

    Feel free to still air your concerns of course, but understand Unity still needs a chance to adjust.
     
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  6. Rastapastor

    Rastapastor

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    How many chances devs can give them? :)
     
  7. hippocoder

    hippocoder

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    One more :)
     
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  8. hippocoder

    hippocoder

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    I doubt very, very much that Unity management or investors want a repeat of this, in any shape or form. I choose to believe that it is deserved what happened (business is business, you reap what you sow) but perhaps that's a chance to properly understand the mistakes.
     
  9. hippocoder

    hippocoder

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    Not the same as other industries. If it happens again, there is a high chance a Union will form (or worse), and it will become much more work for management. It's really not in Unity's interests to sit on this. If it happens again, Unity only understood half the business.

    (They really need to know their top engine talent are also creatives - that is what smart computer people are)
     
  10. atomicjoe

    atomicjoe

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    I definitively got used to it LOL
    Now I'm on that phase were you just enjoy the show.

    What are we??? Some kind of SOCIALISTS??? LOL
     
  11. hippocoder

    hippocoder

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    Not funny, but a lot of staff are really unhappy about this. Learning to read the room is a core skill of a successful management.

    I'm going to get on with my game. Unity's been given a chance to fix it. I doubt people will give Unity another chance next time as they know what Unity is now.
     
  12. atomicjoe

    atomicjoe

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    It's a defense mechanism.
    And it works.
    Otherwise I would need to burn the world to ashes.
     
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  13. neoshaman

    neoshaman

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    I just need to get rich to escape unity ... easy!
     
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  14. atomicjoe

    atomicjoe

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    You would still be a prisoner of a country and regulations and taxes.
    That's why really rich people buy islands in international waters, but then they still need to deal with pirates (really)...
     
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  15. atomicjoe

    atomicjoe

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    OMG RICCITIELLO WAS RIGHT ALL ALONG!
     
  16. PanthenEye

    PanthenEye

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    Why couldn't he call it a core loop like a normal person? It's like he's intentionally trying to sound evil.
     
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  17. atomicjoe

    atomicjoe

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    Because he doesn't know what a core loop is and he doesn't care.
    What he does care for is COMPULSION LOOPS, because he's all about extracting money out of his preys customers.
     
  18. kindred008

    kindred008

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    Read the sources for that video though, none of them even show ‘mass protests’ of devs leaving, just some devs expressing some disappointment with Unity’s decision
     
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  19. hippocoder

    hippocoder

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    It is however, unfortunate how many 'giants' of the industry commented negatively about Unity. And that's a danger. You don't need many giants to make a big change.
     
  20. Rastapastor

    Rastapastor

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    There are some plenty of devs on discords that are also not happy with recent events :). Noone ofc jumping guns to switch immediately but they now consider change in their future plans.
     
  21. Oknees

    Oknees

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    I think this whole Unity wont affect them short term but it sure will in the long term. If they continue like this many devs will wrap up their current projects and move onto different engines or make an engine of their own for their next project.

    I also see many small companies go under because of this either because switching engines will be too expensive or sales dropping due to customers feeling iffy about getting a game that runs on the Unity engine.

    I will continue to use Unity to learn and stuff like that but I will keep my eye on other engines and know how they work especially if Unity is going to continue going down the path of a data collecting company that happens to have an engine rather than the other way round.

    I'm going to wait till we see more updates in the future as this is the biggest unity controversy to date and I think it will affect what management will do from now on. Hopefully it means them focusing on the engine and adding cool features that has been stuck in R&D hell for years rather than them doing this sketchy adware shiz!
     
  22. hippocoder

    hippocoder

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  23. Rastapastor

    Rastapastor

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    I know it will never happen, but wish some stockholders would be interested in how bottom feeders like game devs feel about Unity :)...but that would be utopia world ;)
     
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  24. neoshaman

    neoshaman

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    I'm one of those weirdo who understand that tax help maintained the common infrastructure, which is why we got richer, even despite fattening corrupt official (which are the real problem). Therefore I'll gladly pay, I'm not that greedy and selfish to see regulation and country. If it wasn't for that infrastructure I would be dead dead long ago by now. Modern (and aspiring) rich people just want to be king, period, and if they are wealthy enough to maintain their own infrastructure they deserve to deal with pirates, that comes with the territory. I mean if you are rich enough to have no need for healthcare, road (private jets), etc .... I just need to be fed enough so I can actually hold a job, I'm just under the limit were I break easy enough to not be consistent, which is a vicious cycle because of the effect of chronic hunger. Once I solved that bit, i'm go! I just need to finish a portfolio so someone pay me a fat salary for at least 1month, in which I would enter the virtuous cycle. My trivial GI solutions could have be done in 6 month max! And I would have a computer that's actually decent.
     
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  25. atomicjoe

    atomicjoe

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    The day I'll get rich, I will pay you the best computer in the market.
    I promise.
     
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  26. atomicjoe

    atomicjoe

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  27. Cam_Fox

    Cam_Fox

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    FWIW my end users have made it clear that they do not appreciate this new direction. Unity, please make ironSource services an optional package so those who wish to avoid it can continue using the rest of the pipeline!

    My company will continue developing in Unity until the effects of this merger become unavoidable. We will not publish games that contain ironSource services.
     
  28. LoonOfNature

    LoonOfNature

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    It is kind of funny a company called Unity doesn't have a union. When I google it, the only thing that comes up is...another department of Unity.
     
  29. CoraBlue

    CoraBlue

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    I know I'm late to the party on this, but I wanted to add that this decision feels like a bewildering betrayal by whoever manages Unity's resources at the highest level.

    It wasn't long ago there was a single person on the Unity 2D team. Single features take as long as whole games to ship (I ask about 2D light shadows once a year, I still don't know where proper support is). Unity relies on a third party multiplayer solution to exist in the space for crying out loud.

    And then Unity spends $4.4B on an acquisition of a company whose business model is widely seen as unnecessary, predatory, and isn't event guaranteed to be legal in the long term. Let's not forget the CEO even tongue-in-cheek referring to people who don't like this move as 'idiots.'

    Spend your money on people and resources which compliment the game making process, which is where you need it. Please be better Unity.
     
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  30. runner78

    runner78

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    As far as I understand that is only the value of the stock-merge, not money that was actually spent.
     
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  31. CoraBlue

    CoraBlue

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    I'm not a finance girl, but my understanding is when you perform an all-stock buyout of a company which values them at $4.4B, you spend $4.4B to acquire them?
     
  32. CoraBlue

    CoraBlue

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    Whether they're spending cash on hand or their own stock valuation, it's still an expenditure. It's still resources that could have been spent on other things, no? That's my point here. Whether it was cash, or whether $4.4B is the exact figure misses the point. But I agree with you that Unity's direction and the voices whispering in its ear are scary, now more than ever.
     
  33. Deleted User

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    Unity isn't going to forcefully put ads in developers games!! It's going to be completely optional!! If the game has lots of irritating,frustrating , frequently popping ads than that's not the fault of unity , but the developer who chose it to be that way!! It's totally upto the developer of how to show ads in their games, whether to show it frequently or just show them when the user/customer/gamer wants to see!! So no need to get scared
     
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  34. Deleted User

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    Oops i misinterpreted, sorry :(
    Wasn't unity's main aim mobile and mobile games monetization, right from start?
     
  35. Moonjump

    Moonjump

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    No, but mobile development was were it got traction, and is where many of Unity's customers work, including me. Mobile monetisation wasn't even a thing when Unity started.

    As a mobile dev, it is good to see Unity doing something for mobile, if only to see that they know it is worth something. Mobile seems to have been forgotten as they chased the new shiny, hoping AAA dev, product visualisation and movie making would attract customers who would spend more.

    However, the ironSource merger seems to be a desperate option to get their mobile monetisation working properly again, having failed to getting their AI solution fixed. But I doubt the AI team they got rid of were the problem. Unity has grown very quickly across many locations in the quest for IPO, and surprisingly few of those employees appear to be engineers. It would be amazing management to make all that work, and multiple recent decisions do not make it look like there is amazing management.

    For me, Unity peaked with version 3. It was easy to use with consistency across all parts of the editor, much smaller build sizes, responsiveness to mobile platform changes, and practically everything seemed to work. But most important of all, there was a great and supportive community that Unity listened to. Unity feels as if it has lost its way. I hope things turn around.
     
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  36. runner78

    runner78

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    I'm not a financial man either, but a merge is not a purchase.
    From an dictonary for "stock merger":
     
  37. DragonCoder

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    Unity thereotically could have sold those Shares on the public market and if that would not have drastically reduced its value (because of availability vs demand), they would have had the 4.4B as money for things.
    Still they would most likely not have sold shares just to pay more engineers sallaries etc. Companies that our out lf startup phase very rarely do that because it's not sustainable. Only exception would be hiring engineers for a whole new project.
     
    Last edited: Jul 20, 2022
  38. neoshaman

    neoshaman

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    They also probably keep the share to dilute each shareholder % but I don't know much about these things ...
     
  39. hawken

    hawken

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    so... banner ads soon? :)

    Great news
     
  40. bnmguy

    bnmguy

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    It is still a purchase. Just a stock one.
     
  41. LeonhardP

    LeonhardP

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    Hi everyone,

    Today, we completed our merger with ironSource. Together we offer better tools to support devs through the entire development lifecycle as they build, run, and grow immersive, real-time games and 3D experiences.

    Learn more about what the merger means for you and the future of Unity in our blog post: https://blog.unity.com/news/unity-ironsource-merger-growing-great-mobile-games
     
  42. Starbox

    Starbox

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    is free.