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Tips to persuade people to download Unity's plug-in?

Discussion in 'General Discussion' started by marco_gamelix, Nov 19, 2008.

  1. marco_gamelix

    marco_gamelix

    Joined:
    Nov 13, 2008
    Posts:
    56
    When I first downloaded Unity's plug-in I knew it was secure, but I'm a computer literate. Now that I have been distributing my first project between my friends, the first most people ask me is: "WHAT'S THAT? IS IT SAFE?". They are specially suspicious at messages coming from the instant messenger.

    Now I'd like to make commercial projects, and I'm sure this will stop a big percentage of possible clients from downloading the player and using the demo. Clients can be really paranoid, I have worked with many. So I have to convince these people, that don't know me at all, that Unity is just a cool add-on that won't harm their computers.

    Some ideas I have to persuade possible clients:

    - Write "THIS IS NOT A VIRUS, BELIEVE ME!" in the message... but could cause the opposite effect :D

    - Place a description of what Unity is in the demo's page/email, in their respective language.

    - Place a video or image first, then a link to the demo.

    Other ideas?
     
  2. Charles Hinshaw

    Charles Hinshaw

    Joined:
    Feb 6, 2008
    Posts:
    1,070
    I think that there is an issue of trust, but it isn't trust in the Unity plugin, it is trust in the site with Unity content. That means that the non-Unity content needs to be compelling and professional too.

    When it comes to actually getting the download to happen, I think that the guys at Flashbang have the right idea -- show them what they are missing by not having the player installed.
     
  3. marco_gamelix

    marco_gamelix

    Joined:
    Nov 13, 2008
    Posts:
    56
    That's true, but spammers also make professional looking sites for their spybots.

    I'm also thinking on sending demos to news sites, so they plant the field :D
     
  4. OXYGEN

    OXYGEN

    Guest

    Joined:
    Mar 16, 2008
    Posts:
    1,101
    I usually post on the email: You will be prompted to download and install the unity3d webplayer

    This usually puts potential users at there ease if they not sure what to expect from your demo/link
     
  5. MatthewW

    MatthewW

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    Nov 30, 2006
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    1,355
  6. deram_scholzara

    deram_scholzara

    Joined:
    Aug 26, 2005
    Posts:
    1,028
    Yes, but computer illiterate people fall for those sites... so use that to your advantage on your site, which is trustworthy.
     
  7. boomaster_legacy

    boomaster_legacy

    Joined:
    Feb 24, 2008
    Posts:
    262
    think about how people get other people to download something like flash player 10...
     
  8. Deleted User

    Deleted User

    Guest

    For Mac users, I think it helps if they've downloaded a Unity Mac widget. Then they've got the Unity plugin installed, already (although I've still had people get confused with the widget installation - "it hangs", "nothing happened")

    But of course, that doesn't help you on Windows.
     
  9. AaronC

    AaronC

    Joined:
    Mar 6, 2006
    Posts:
    3,546
    I usually say "You will need to get the 3d plugin- its kinda like flash and kinda like downloading quicktime, and its quite small...its free and its absolutely 100% safe. Its the only way you can view this 3d stuff. Its kinda similar to steam, but nowhere near as sucky"

    AC
     
  10. taumel

    taumel

    Joined:
    Jun 9, 2005
    Posts:
    5,293
    The simple answer, interesting content well advertised.

    It get's far more tricky if you're after installs in companies though.
     
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