The article below plus some search finally give me a light what is really happening. Don't matter if a lot of people hate all this crap, there is a few one that like and they are guiding the industry. Because money is what pay the bills on the end. In some years, good games will become underground developed by some crazy guys moved by passion, like Toady One (Dwarf Fortress). http://www.hardcoredroid.com/introduction-to-the-death-of-video-games-part-ii/ "...what they tell us without a doubt is that pay to win mobile developers are gearing their games towards that 1.5 % , a group of folks who have money to burn and who fully embrace IAP-heavy games." "...99% of gamers rejected IAPs on mobile and it didn’t matter, which is why IAPS are so dangerous" -- http://venturebeat.com/2014/02/26/o...-50-percent-of-all-in-game-revenue-exclusive/ "...there are a lot of people who have become accustomed to paying nothing at all for their mobile games."