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Number of Users going down?

Discussion in 'Unity Analytics' started by noethis, Oct 29, 2015.

  1. noethis

    noethis

    Joined:
    Nov 11, 2013
    Posts:
    129
    I recently launched my game on Android (previously on iOS) and noticed a weird thing with the total Number of Users. It seems that the iOS numbers went down while the Android numbers went up. But this doesn't make any sense to me because I thought the Number of Users metric NEVER goes down. I interpret it as the total number of users who have ever installed the game. Is this not correct?

    upload_2015-10-29_17-23-12.png
     
  2. mpinol

    mpinol

    Unity Technologies

    Joined:
    Jul 29, 2015
    Posts:
    317
    Hi @noethis,

    The Number of Users metric is the count of the number of active users. For a user to be considered active they must have played your game within the past 90 days. If they have not played for over 90 days then they will be removed from your active users and also any segments they belong to.

    Your graph does look a little odd as iOS and Android kind of mirror each other so I am going to take a look into that to make sure that it is accurately reflecting your data.
     
  3. noethis

    noethis

    Joined:
    Nov 11, 2013
    Posts:
    129
    Ok, that makes sense--I launched Android almost exactly 3 months after iOS. Still might be nice to have a metric for ALL USERS (for all time). Either that or put a note/label somewhere that mentions active users are just last 90 days. Thanks!
     
  4. mpinol

    mpinol

    Unity Technologies

    Joined:
    Jul 29, 2015
    Posts:
    317