Im getting more money than I expected?

So I uploaded my app this morning. I have only have 5 downloads and 135 impressions.... and I earned $0.02 already on admob. This is unusually high, especially because I see a lot of people online complaining how they have 1000 impressions yet they haven't made any money. On top of that, I do not believe 5 people would earn me $0.02 in just under 12 hours. Am I missing something or is this really true?

I understand $0.02 isn't a lot XD to people but it is a lot to get from ads.

 

All depends on who sees the ad and what it is. You might show 1 ad, have someone click install the software And you make money

 

Interesting. And not to be intrusive or anything but does my ($0.02 / 5 people) ratio scale to something like yours? Or do we all have wildly different numbers?

 

You mentioned your on admob so in general the clicks matter more than impressions. CTR and other factors will determine how much is actually paid out but your CPM is .15-.20 (you mentioned you have 135 impressions) which is low in my experience.

The other thing to note is reporting cycle differences. Admob is usually only a few minutes out of real time where most app store download numbers are daily. If you really have 135 impressions on just 5 downloads of your game that is quite high.

 

That doesn't sound too out of the ordinary from my experience with AdMob so far. Some days I'll get a crap load of impressions and make a big fat load of nothing. There are also days I'll get like a meager 40 impressions yet make 20 cents. In the seven months it has been up I've had ~26,000 ad impressions and made around $7 from ads--not sure if that's good, bad, or average.

 

A sample size of 5 is statistically useless. You've probably got lucky and had someone make a purchase directly via an ad in your game or something, thus getting your two cents. Clicks that valuable are probably quite rare, and since your sample size is currently tiny it means you've got a great average. It's wildly improbable for that to become a trend for you, though.

 

Very nice answer. I don't know much about mobile development, but your answer helps a lot. Thank you

 

Call the Pope, MI6 and Oprah because this wreaks of international conspiracy.

 

This has it right. You really need to get up in the thousands of impressions before you can start extrapolating the data out. Even then its not guaranteed.

 

Nice one calmcarrots. The drinks are on you then. Party time!

 

Quadruple the drinks! It's 8 cents now!

 

I've never heard of that much money ever before. That's more money than I can even spend!
Tell me the secret!

 

Im just shocked that I got 2 cents from only 5 downloads...... that can scale a lot. Now, I know that's not the case

 

2 cents per 5 downloads still means you need 150k downloads a month to make a decent living.

 

Haha I know, I have a job though so Im not depending on that 2 cents lol

 

Consider the fact that most advertisers have a minimum payout. For some, it can be as high as 1000$ before you get a single cent. So yeah, you can make some money while still not really making any money...

 

Never look at such short term results, always focus on the average over time. You could earn $0.02 today and nothing for the next 6 weeks.