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How to calculate mobile ads revenue?

Discussion in 'Unity Ads & User Acquisition' started by unity_9yt2XT4u1Fuiqg, Sep 19, 2019.

  1. unity_9yt2XT4u1Fuiqg

    unity_9yt2XT4u1Fuiqg

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  2. cyberpinoy

    cyberpinoy

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    It really depends on different factors such as platform, region, player demographics, and in-game placements. From their website https://support.unity3d.com/hc/en-us/articles/205263819-How-do-I-earn-revenue-from-Unity-Ads- "The average Effective Cost per 1000 Impressions for Unity Ads ranges from $6 - $12. It can be as high as $20 in English speaking countries, or as low as $3 in non-English speaking countries. Revenue is based on the quality of impressions. So if your game is popular and have decent installs and users from good tier countries (us, Europe, ...etc.) then you actually can make decent money from unity ads.
     
    NelsonChristensen likes this.
  3. katierain

    katierain

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  4. OliverJacob12

    OliverJacob12

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    Ad revenue is the money apps generate from in-app advertising. App ad revenue is calculated by multiplying ad impressions by eCPM.Take your total earnings and divide by the number of impressions to your website or mobile app in the time period. Multiple the result by 1,000 to determine the CPM you are receiving.