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Question How come ads fill rates can be worse than awful?

Discussion in 'Unity Ads & User Acquisition' started by mfatihbarut, Mar 7, 2023.

  1. mfatihbarut

    mfatihbarut

    Joined:
    Apr 11, 2018
    Posts:
    1,059
    Hi all,
    Please look at a partial table of Applovin's fill rate.
    It is worse than awful.
    I connected the biggest companies; AdMob, Ironsource, AdColony to my Applovin account (and carefully arranged every AdUnits in each Network) but still FillRate looks 0 or 1 or at most 30%.
    Where am I doing wrong?


    upload_2023-3-7_20-19-42.png
     
  2. Unity-Boon

    Unity-Boon

    Unity Technologies

    Joined:
    Jan 18, 2017
    Posts:
    135
    If your fill rate is low, there might be a configuration or integration issue. You might want to contact Applovin support as they are the best person who can help you with this issue.

     
  3. mfatihbarut

    mfatihbarut

    Joined:
    Apr 11, 2018
    Posts:
    1,059
    I contacted them and get a very weird answer. "It can be, we don't promise for full fillrate"
    But please also check the table below. Impression rate is 400/3. lower than 1%. What kind of math is this?