Best way to implement ads in unity

Hi Anexat,

That is a good question and something that we are working on to get to our documentation "Best practices".

You obviously wan't to find the right sweet spot, where you show the ads as much as possible without your users leaving your game.

That depends a lot of the game type and game play that you are implementing.

1. Show ads between levels
We've seen a lot of games that just show ads ~between every other level or even more frequently. These games are typically very casual games where an interruption between levels doesn't really matter.

2. Offer free coins for ads
Then we've seen a lot of games to implement a reward system, where user gets an in-game reward for watching a video (coins, gems).

This is a user friendly way to show ads, but not all users might find your "free coins for ads" offer. So if you offer rewards, make sure that the users can actually find it.

3. Offer free revive for watching ads
Also one system that seems to work really well is offering users a free revive after the gamer has "died" if they watch an ad.

Some games use all three methods.

Examples
For an technical example for different types of ads take a look at our sample "game", Space Ads:
http://unityads.unity3d.com/help/Documentation for Publishers/Downloads

The option 1. is obviously the easiest to implement.

Cheers,
Heikki