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Avoid collecting Personally Identifiable Information (PII)

Discussion in 'Unity Analytics' started by JUSTCAMH, Aug 15, 2019.



    Dec 8, 2018
    According to these docs, Unity Analytics collects Personally Identifiable Information (PII), pressumably device IDs and IPs. I am not interested in collecting any identifying data, and rather am just interested in retention and funnels.

    Is it possible to set up Analytics to not collect any PII, and hence not need to add an opt out button? This opt out button would make the data collection seem dubious (when really I wouldn't be using the PII) and would add another barrier to play.
    Last edited: Aug 15, 2019
  2. ap-unity


    Unity Technologies

    Aug 3, 2016
    Whether or not you need to have an opt-out button is your decision and I would encourage you to seek your own legal counsel when making those decisions.

    As for the technical question of how to limit what data gets sent, I can answer that.

    If you are using a recent version of Unity, then there is an API that allows you to anonymize the deviceId that is sent in the Analytics events:

    However, there is no similar API for IP address.